Mike’s Collection

Murray & Lanman, Druggists, New York, Florida Water

Murray and Lanman’s Florida Water has been sold as a toilet water or perfume for almost two centuries. This 1885 advertisement called it the “universal perfume,” advertising it “for the handkerchief, the toilet and the bath.”

According to one advertisement, printed in the February 6, 1880 edition of the Oakland Tribune:

The pleasure of bathing is greatly increased by mixing in the tub half or even a quarter of a bottle of Murray & Lanman’s Florida Water. Instantly the whole atmosphere of the bath-room is as fragrant as a blooming flower garden, the mind becomes buoyant, and the body emerges refreshed and strengthened.

Other advertisements from the same era add that it’s also:

delightful and healthful in the sick room, relieves weakness, fatigue, prostration, nervousness and headache.

Some say that it has “magical” properties as well and it’s commonly used in Hoodoo, Voodoo, Santeria and Wicca practices for ritual offerings and purification among other things.

Murray and Lanman’s Florida Water is still made today by the firm of Lanman & Kemp-Barclay, who was featured in a February 7, 1999 article in the New York Daily News. According to that article:

Despite it’s name, Florida Water was never made in Florida. In fact, Florida wasn’t even a state when the company began. The word simply means “of flowers.”

The article went on to touch on the start of the business.

“We go way back,” says Stephen Cooper, president of Lanman & Kemp-Barclay, its makers. “Our company was founded in 1808 by Robert Murray. In the 1830’s, he got together with Lanman and that’s when they began our main product, which is Florida Water”

The earliest NYC directory I could find, Longworth’s New York Register and City Directory, published July 4, 1813, listed Robert J. Murray as a druggist located at 335 Pearl Street in lower Manhattan. The same directory also listed his brother, Lindley Murray, as a druggist at 313 Pearl Street. By 1826, and possibly earlier, they were listed together as Robert & Lindley Murray, druggists, located at 263 Pearl Street, corner of Fulton.

In 1835, it was Lindley Murray along with David Trumball Lanman, who established the partnership of Murray & Lanman. The business was first listed in the 1835 NYC Directory as druggists at 69 Water Street. Lindley Murray was also listed individually as a druggist at the same address. In the same directory Robert Murray was no longer listed, either individually or associated with the business.

Murray & Lanman was listed at 69 Water up through 1847. Then, in May of 1848, several legal notices printed in the Buffalo Courier named David T Lanman as the “surviving partner” of Murray & Lanaman, so Lindley Murray apparently passed away sometime in 1847 or early 1848.

Lanman remained listed individually as a druggist at 69 Water and apparently operated as a sole proprietor until 1853 when he formed a partnership with George Kemp called David T. Lanham & Co. The copartnership notice establishing the business was printed in the January 3, 1853 edition of the New York Times.

Five years later, another copartnership notice, this one printed in the January 1, 1858 edition of the New York Times, indicated that the name of the partnership was changed to D. T. Lanman & Kemp.

The company was listed in the NYC directories this way between 1858 and 1861, then in the 1862 directory they shortened the name to simply Lanman & Kemp. During this period, the business was apparently focused primarily on the foreign market. This advertisement, in the October 22, 1861 edition of the New York Times, called them “wholesale export druggists” further stating; “special attention paid to the execution of drug orders for the markets of Cuba, Mexico, West Indies and South Central America…”

It appears that by the early 1860’s, Lanman was no longer associated with the business. The 1862 NYC Directory no longer listed D.T. Lanman individually at the company’s Water Street address, and by 1865 the company listing in the NYC Copartnership and Corporation Directory included the phrase “George Kemp only” as proprietor.

Lanman & Kemp remained listed at 69 Water Street until 1871 when they moved to 68-70 William Street. It was around this time that George’s brother, Edward, joined him in the management of the business and he continued to run the business after George Kemp’s death in 1893. According to Edward’s January 2, 1902 obituary he facilitated the construction of their long time headquarters at 135 Water Street.

In 1870 he became associated with his late brother George in the firm of Lanman & Kemp, his knowledge of commercial affairs and accurate judgement assisting greatly in making the business highly successful. It was he who built the fine building at No. 135 Water Street, in which the firm’s offices are now located.

The company was first listed at this location in the 1900 directory and they remained there through the mid to late 1950’s when they moved to New Jersey.  The 1957 NYC telephone book listed their general offices at 15 Grand Avenue, Palisades Park N.J., although it still included their 135 Water Street address as well. By 1959, the Water Street address was no longer listed.

They were first listed as Lanman & Kemp- Barclay & Co. in 1933. Today the company is located on Woodland Avenue in Westwood N.J.

Despite the many company name changes over the years, their florida water was always sold under the Murray & Lanman name and in fact, it’s still sold under that name today.  According to Lanman & Kemp-Barclay & Co.’s web site, the product was available in the United States as early as 1808.

Murray & Lanman Florida Water was introduced into the United States market on February 14, 1808. Immediately it gained popularity and approval from the consumer and became a woldwide, well-known cologne, not only because of it’s delightful fragrance, but also because of the more than twenty uses attributed to it.

Although the Murray’s may have been selling their florida water locally in the early 1800’s, a series of D. T. Lanman & Kemp advertisements from the late 1850’s indicate that the product wasn’t widely available in the United States until around that time. This advertisement which appeared in several Ohio newspapers between April 1857 and July 1858 stated under the heading “What Are Its Antecedents” that it was being sold in the Latin American countries for twenty years before being introduced in the United States.

For twenty years it has maintained its ascendency over all other perfumes throughout Cuba, South America and the West Indies. It has been introduced into the United States in response to the earnest demand growing out of its southern reputation.

Another advertisement from the same era stated:

Murray & Lanman’s Florida Water from its great celebrity in the South America and West Indian markets, for which for twenty years it was exclusively manufactured has been extensively imitated in the United States. Now however, the original article has been introduced throughout the Union, and as it bears the distinctive trade-mark of the proprietors, may be readily distinguished by its externals from the simulated preparations.

So, if you believe their own advertising, Murray & Lanman’s Florida Water was being exported to the West Indies and South America as early as the mid to late 1830’s, around the time the company was first established in 1835 and introduced in the United States sometime in the mid to late 1850’s. Recognizing the company’s focus on foreign markets this seems to make a lot of sense.

Like most successful patent medicines of the day, much of their popularity can be attributed to advertising.  Murray & Lanman’s Florida Water along with several of the company’s other products were advertised in their own publication called “Bristol’s Illustrated Almanac.” According to the 1999 Daily News feature:

…these products have been advertised for almost eight generations in Bristol’s Illustrated Almanac, the free booklets Lanman & Kemp give out each year. “Up until a short time before the Second World War, I think, it was published in Spanish, Portuguese, German, French and English,” says Cooper. The 1999 version marks 167 years of continuous publishing.”

And what publishing it is! Interspersed with page after page of shameless product endorsements are poems, recipes, weather predictions and jokes older than Florida water itself. “How to raise beets,” begins one seemingly serious entry in a turn of the century almanac. “Take hold of the tops and pull.”

What strikes me most about this product and the various companies that produced it over the years is the consistency of the image they have portrayed. The cover of their almanac hasn’t changed in over 100 years. Likewise, their bottle and its label have changed little, if at all.  Advertisements from 1887 and 1946 bear this out.

             

Finally, here’s today’s version.

On a final note, while it has the word “water” in its name, Florida Water has more alcohol than water in its formula. In 2004, after a woman, performing a Santeria cleansing ritual involving florida water and candles died tragically  in an apartment fire, the Daily News performed a test comparing the flammability of florida water to rubbing alcohol, paint thinner, nail polish remover and lighter fluid. According to the story, published in their February 26 edition:

In an indoor, controlled setting, Daily News reporters timed how long it took each product to turn a large cotton sweatshirt into a ball of flames.

About 4 ounces of each product was sprinkled on identical sweatshirts suspended on a wire coat hanger and ignited with a candle.

The sweatshirt doused in Murray & Lanman Florida Water was engulfed in flames in 10 seconds.

At 15 seconds, flames were shooting up 2 feet from the shoulders and by 40 seconds the sweatshirt was completely burned off the hanger.

The complete results of the experiment were published in the story.

The bottle I found is the typical florida water shape and is mouth blown. It’s embossed “Florida Water/Murray & Lanman/ Druggists/New York.” I’ve seen examples on the internet that also include the  69 Water Street address so it was most likely manufactured at the William Street location or right after the move to 135 Water Street.

Gude’s Pepto-Mangan

Sometime around 1890, in Leipzig Germany, Dr August Gude formulated an iron-manganese preparation that could be used for the treatment of anemia. Unlike similar preparations developed previously, it was easily digestible, palatable and minimized side effects. According to an article in the August 1902 edition of the “Southern Practitioner:”

After laborious attempts, Dr. Gude, chemist, succeeded in producing such an iron-manganese preparation, which is easily absorbed by the entire intestinal tract, evokes no concomitant effects, and, as illustrated in the following histories of cases, has proved an excellent remedy for the formation of blood. The preparation referred to is Pepto-Mangan (Gude). It contains iron and manganese in an organic combination with peptone, and is a clear fluid, resembling dark red wine, of an agreeable, non-metallic, non-astringent taste.

The advantage of this preparation is that it exerts a stimulating effect upon the blood forming organs, these being excited to greater functional activity, and that the favorable effect manifests itself even within a short time by an increased oxygenation of the blood. At the same time…causes no digestive disturbances and does not injure the teeth.

Pepto-Mangan was manufactured in Liebzig by Dr. A Gude & Company and as early as 1892, Max J Breitenbach, a pharmacist by trade, served as Gude’s sole agent in both the United States and Canada.

According to his obituary in the September 11, 1920 edition of the “Drug Trade Weekly,” Breitenbach was born in Albany, Georgia in 1857; came to New York in 1874 and was an 1877 graduate of the New York College of Pharmacy. The obituary goes on to describe Breitenbach’s pharmacy career leading up to his association with Peptone-Mangan.

After working for a time in the drug store kept by Tsheppe & Schur at Sixtieth Street and Third Avenue, Mr. Breitenbach in 1878 took a position in the drug store of Albert Dung at Canal Street and the Bowery. Three years later he was made manager of the store and two years after that, or in 1883, he became the owner. This prospered so that he opened another drug store in Madison Avenue and met with such success in this that he decided to enter the proprietary business and in 1892 he opened an office at 53 Warren Street, which he maintained until his death.

The office on Warren Street was opened primarily, if not exclusively, to facilitate the distribution of Pepto-Mangan in the United States.  Breitenbach was first listed at that location in the 1894 NYC Directory (I don’t have access to 1893) and by 1896 the firm of M. J. Britenbach Co. was also listed at the same location. Around this time Breitenbach was also getting out of the drug store business. The Bowery store was no longer listed in 1894 and the Madison Avenue store, although still called Breitenbach Pharmacy, was listed with a new owner in the 1902 Copartnership and Corporation Directory.

M.J. Breitenbach Co. remained on Warren Street well past Breitenbach’s death in 1920.

This advertisement from the mid to late 1890’s makes it clear that originally Gude’s Peptone-Mangan was imported from Leipzig, Germany.

Another, from the same decade listed Liebzig as the laboratory location.

As far as I can tell, this all changed around 1916 when Breitenbach purchased the entire company, including the Leipzig operation and established a laboratory in New York City. According to an item in the June 1916 edition of “American Medicine,” the company opened their new facility right around that time.

NO SHORTAGE OF PEPTO-MANGAN (GUDE)

It affords us pleasure to call special attention to the advertisement of Pepto-Mangan in this issue.

It will be noted that plentiful supplies of this standard hematinic are again available, after a brief shortage of stock, due to unexpected delays in the fitting up a new and thoroughly modern laboratory for its manufacture in New York City.

Pepto-Mangan (Gude) is now and will continue to be owned, controlled and manufactured in the United States, and will be supplied, exactly the same as heretofore, in unlimited quantities and at the usual price.

Interestingly, they blame their shortage of Pepto-Mangan on construction delays and not on the fact that their laboratory was located in Germany during World War I. In fact, I have to believe that the catalyst for this move to America had a lot to do with World War I; a time when it couldn’t have been good business to sell a German made product in America.  Another story, this one in the October 1918 edition of the “Pharmaceutical Record” spoke of the company’s operation during the war as well as their public relations spin at the time.

After the Germans declared war on the rest of the world, M.J. Breitenbach, who owned the American rights for Gude’s Pepto-Mangan, purchased the entire business in Leibzig, Germany. He installed his own manager there and manufactured there the product intended for use in Germany, its allies, and neutral European countries. Mr. Breitenbach supplies the American market from his laboratory in New York City, which furnishes all the product used in the United States and in the balance of North America and South America and also for the countries of the Allies. The product therefore is entirely American, even that which is made and sold in Germany being American. Of course Mr. Breitenbach has not heard anything about what has happened to his property in Leipzig since America entered the war. Presumably it has been taken over by the alien property custodian and is therefore a complete loss to him. His American laboratory, however, has been going on most successfully, and under the influence of the large sum which he is spending in popular advertising there has been a very rapid growth in the consumption of the product.

It was in the late teens that the company’s approach to advertising also changed, certainly as a result of the sale to Breitenbach. Early on, the company only advertised to the medical practitioner in trade journals and circulars, a course of action that was stipulated in their contract with Dr. A Gude & Co. of Leipzig.

Section 9. And it is further agreed between Dr. A Gude & Co. party of the first part and the M.J. Breitenbach Co. party of the second part, that if at any time the said M.J. Breitenbach Co. by device or by advertising attempt to increase their business in Gude’s Peto-Mangan other than through the recognized channels to the Medical Profession then in such event this contract is to become null and void and all rights of the M.J. Breitenbach Co. existing under this instrument immediately become the property of said Dr. A. Gude & Co. without recourse to law.

In 1917, the company, now owned outright by Breitenbach, launched a national advertising campaign targeting general newspapers across the country. This advertisement, which appeared in the June 11, 1917 edition of the Pittsburgh Press, was part of that first wave of ads that appeared that year.

Based on this advertisement, in the October 1920 edition of the National Druggist, they were still using the trade publications as well, but now they were highlighting their advertising campaign to the druggists with no mention of the uses or benefits of the product itself.

Both liquid and tablet form are now being extensively advertised in the newspapers of this country. Stock both and be prepared for increased trade.

After Breitenbach’s death in 1920, the business continued to be listed at their Warren Street address  up through at least the late 1920’s. By the early 1930’s they were listed at 160 Varick Street and later in the 1940’s and early 1950’s 304 East 23rd Street. Then sometime after the early 1950’s the brand was acquired by the Natcon Chemical Co who was operating out of Bethpage New York on Long Island.

Pepto-Mangan was still being sold in the early 1960’s. The last advertisement I can find for them was in the June 6, 1960 edition of the New York Daily News.

I’ve seen Pepto-Mangan included in advertised drug store price listings as late as 1964.

The bottle I found is machine made, hexagonal in cross-section and contained 11 ounces. It matches the bottle shown in a number of the newspaper advertisements that appeared between 1917 and 1920.

 

Sloan’s Liniment, Kills Pain

Sloan’s Liniment was originally a veterinary product developed by Andrew Sloan to topically treat sore and lame horses. Andrew’s son, Earl S. Sloan, is credited with initially putting it on the market as a remedy for human ills and developing it into a world wide product that is still available today. Earl’s likeness has been included prominently on Sloan’s Liniment labels from the very beginnings of the business.

             

Stories published in the August 4, 1910 edition of “Printers Ink” and the December, 1910 edition of another advertising publication called “The Poster,” both referenced an interview with Earl Sloan in which he talked about the origins of the liniment:

The formula for “Sloan’s Liniment,” said Dr. Sloan, was my fathers.

He was one of the chief surgeons and Inspectors of Stock during the Civil War, and it was in that work that he developed and made use of the liniment.

As a young man I was in the horse-trading business and made the liniment simply for my own use, but it became so popular with friends and neighbors that I resolved to go into the liniment business exclusively.

According to census records and limited city directory information, Earl’s father, Andrew, lived in Zanesfield Ohio (1840’s to 1860’s), where Earl was born in 1848 and later in St Louis Missouri (1870’s). By 1880, Earl had moved to Boston where his business took root. A publication entitled “Commercial and Financial New England Illustrated,” published by the “Boston Herald’ in 1906, described the early history of the business.

Whoever knows the ills of the horse, the noblest of beasts, knows the value of Dr. Earl S. Sloan’s Liniment and Veterinary Remedies, which, through extensive advertising and their own merit have become the leading remedies of their kind in the world since their introduction in 1885. When Dr. Sloan put Sloan’s Liniment and Veterinary Remedies on the market, he had only one small room on Portland Street. This room was used for an office, and the remedies, which were then strictly veterinary, were manufactured in a laboratory in the suburbs.

In 1888 increasing business obliged a removal to a larger building on Portland Street, which, being partly destroyed by fire in 1896, necessitated another removal to a still larger building on the corner of Canton and Albany Streets…

In 1901 he bought from Dr. Parker the right to sell and manufacture the Dr. Parker Family Remedies, a venture which from the inception has been crowned with success. Needing still larger and more commodious quarters for the conduct of the business, he bought in 1904, from the Reuben Green estate, the factory which he now occupies on the corner of Brookline and Albany Streets. The plant is more than twice the size of the old factory and has been fitted with all the most modern appliances…

The company was incorporated in 1904 with a capital of $50,000 and employs a force of sixty-four persons. The officers of the firm are Dr. Earl S. Sloan, president; Foreman Sloan, vice president; Andrew Sloan, treasurer; Mrs. Bertha P. Sloan, director, and Archie MacKiegan, clerk.

This history was well supported by the Boston City Directories. Sloan was first listed in the Boston directories in 1880 and by 1882 he was listed at his first Portland Street location, 166 – 175 Portland, where he remained until 1887. This advertisement in the March 6, 1886 edition of the Black Hills (South Dakota) Daily Times confirmed that by this time Sloan’s Liniment was not just being marketed as a veterinary remedy.

The man or woman that has rheumatism and fails to keep and use “Sloan’s Liniment” is like a drowning man refusing a rope.

He was subsequently listed at his second Portland Street location, 132 Portland, by 1889. His first Albany Street address was listed in 1897 at 597-599 Albany and later, by 1905, he was listed at 615 Albany.

The business was still located at 615 Albany in 1913 when Sloan sold the company to the Pfeiffer Chemical Company. The July 31, 1913 edition of “Printer’s Ink” reported the sale.

Dr. Earl S. Sloan has sold his entire interests in the Dr. Sloan’s Mfg. Company (Sloan’s Liniment), of Boston, a “close” corporation. The purchasers are Henry Pfeiffer and J. A. Pfeiffer, of the Pfeiffer Chemical Company of St. Louis Mo. The business will be continued in Boston for the present…

During most of Earl Sloan’s time heading the company, Sloan’s Liniment was advertised as both a farm and home remedy – “cures all pain in man or beast.” An advertisement included in several southern U.S. newspapers in 1898, makes the same point with a little more flair.

A beautiful woman and a handsome horse appeal to every southerner’s heart. Both are better for the use of, and may be kept free from illness, by Sloan’s Liniment!

In fact, Sloan credited advertising for growing “Sloans Liniment” from a local veterinary  medicine to a product sold world wide by 1910. According to Earl Sloan’s interview in the December, 1910 edition of Printer’s Ink:

For years I put every dollar I could possibly take out of the business back into advertising. This meant, of course, an increasing expenditure each year until today we utilize practically all mediums, and even issue a magazine of our own, known as “Sloan’s Farm and Home Journal,” of which we send out millions of copies annually.

According to the “Printer’s Ink”story, the business depended on signs and billposting for every-day reminders and on newspapers and booklets for educational work. The words “Sloans Liniment” were always the most prominent feature in his newspaper and outdoor signage.

We believe that in that way we teach the public to unconsciously connect the two in their mind. Whenever they think of liniment they think of Sloan’s.

He went on to describe the world-wide recognition the product was receiving in 1910.

The far-reaching effect of our advertising has been surprising. I do not believe there is a spot in the world, reasonably civilized, where “Sloan’s Liniment” is not for sale. A man once wanted to make a wager with me that he knew one place where there was no “Sloan’s Liniment,” and he gave the Isle of Malta, which he said is the hottest place in the world. I looked up our records and found we had two druggists there who were selling large quantities of the liniment to the natives and to sailors on ships that use the Isle of Malta as a coaling station…

Yes, we advertise in foreign countries, as much proportionately as in the United States, using mostly newspapers, outdoor advertising and some street car advertising. Our business in England, Germany, South America and the West Indies is increasing so rapidly that it is hard for us to keep up with it.

The long history of “Sloan’s Liniment” suggests that it’s value as a liniment also contributed to it’s success but the company’s advertisements marketed it as much more than just a liniment. One 1905 advertisement called it “a complete medicine chest” and another, this one from 1920, listed 26 human conditions for which the liniment offered relief.

   

Advertisements in 1905 even advertised it as a preventative for yellow fever and malaria.

Avoid Yellow Fever

Use the great antiseptic preventative Sloan’s Liniment. Six drops of Sloan’s Liniment on a teaspoonful of sugar will kill yellow fever and malaria germs.

Farmers were also in luck. This 1908 advertisement announced it brought relief for various ailments associated with horses, cattle and sheep, hogs and poultry.

After Sloan sold the business it continued to operate under the name Dr. Earl S. Sloan, Inc., and they continued to list Boston as their home office on the “Sloan’s Liniment” label through 1916. The label also listed locations of Philadelphia and St. Louis in the U.S.; Toronto, Canada, and London, England.

         

Then in 1917, the label was revised, dropping the Boston location and adding New York.

The company address in New York was 113 West 18th Street. In the 1933 NYC Directory, Henry Pfeiffer was listed as president, and G.A. Pfeiffer as vice president and treasurer. During this period their advertisements continued to focus on the relief of joint and muscle pain but they were no longer using phrases like “cures rheumatism” and “destroys all germ life.”

According to an article in the October 15, 1945 edition of the Atlanta Constitution, around that time 14 companies, including the Pfeiffer Chemical Co., and  Dr. Earl S. Sloan, Inc. were consolidated under the name Standard Laboratories, Inc. The 1948 NYC Directory listed Standard Lab’s Inc. at the 113 West 18th Street address. In fact, Standard Lab’s was listed at that address as far back as the early 1920’s so it appears that the relationship between Sloan, Pfeiffer and Standard Lab’s probably dated back much further than the consolidation.

Built in 1913, the building utilized by the business at 113 West 18th Street still remains today.

By the early 1950’s Standard Laboratories, Inc. was located in Morris Plains N.J. According to bestbusinessny.com the company has been inactive since the mid 1980’s.

Sloan’s Liniment continues to be made today by Lee Pharmaceuticals and according to drugs.com, it’s still used for temporary relief of muscle or joint pain caused by strains, sprains, arthritis, bruising or backaches.

Over 130 years later, the packaging still includes Earl Sloan’s likeness on the label.

I’ve found two “Sloan’s Liniment” bottles, both three ounces in size. One is mouth blown and Embossed “Sloan’s Liniment / Kills Pain” that was probably made prior to Earl selling the business in 1913. The other is machine made, only embossed “Sloan’s Liniment” and most likely dates to the period following the sale.

 

C.H. Dahl & Sons, Sweet Clover Dairy, Roosevelt, L.I.

According to Sweet Clover Dairy advertisements published in later years, Charles H. Dahl founded the business in 1888. Originally located in Brooklyn, Dahl moved to 200 Nassau Rd in Roosevelt, Long Island sometime in the early 1910’s.

Dahl was not listed in the Brooklyn directories during the initial years but census records from 1900 listed his occupation as a “milk dealer” living on Linwood Street in the East New York section of the borough. A wholesale milk dealer, according to a story in the October 15, 1903 edition of the Brooklyn Daily Eagle entitled “Jail for Selling Bad Milk,” that year he was convicted and sent to jail for selling adulterated or impure milk.

…Many of the milk dealers who have been convicted of selling adulterated or impure milk declare the wholesalers are responsible for the impurity and the Health Department inspectors have been doubly watchful in their efforts to trace the guilty one. They managed to get one wholesaler before the court yesterday and he will spend the next thirty days in the Kings County Jail. He was Charles H. Dahl of 860 Liberty Avenue, who was arrested July 8. Half a dozen milk dealers whom Dahl had been supplying for years were on hand to testify against the man. One was a man named Meyer,  who has already paid $725 in fines. Meyer had been convicted three times of selling adulterated milk and once for selling without the necessary permit from the Department of Health. He had been selling Dahl’s milk…

Dahl was convicted on this charge and sent to jail for thirty days, Justice Flemming dissenting. On two other charges sentence was suspended. Assistant Corporation Counsel Wilson said:

“I think the man is a flagrant lawbreaker and he ought to go to jail.”

At least half a dozen dealers who sold Dahl’s milk have been convicted recently in the Court of Special Sessions”

Two years later, the October 4, 1905 edition of the “City Record” announced that two of Dahl’s permits had been revoked. They were:

No. 1165 – A permit to keep 3 cows at the north side of Linwood Street, 165 feet south of Stanley Avenue and

No. 2545 A permit to sell milk at the north side of Linwood Street, 165 feet south of Stanley Avenue.

Nonetheless, Dahl remained in East New York, Brooklyn through at least 1910. Census records from 1910 listed him as a “dairyman” living on Barbey Street, also in East New York.

By 1915, the New York State census listed Dahl, along with his two sons, Charles H. Dahl Jr. and Frederick Dahl, in Roosevelt. So sometime between 1910 and 1915, they moved to Long Island. His troubles with the Department of Health however, continued. The December 31, 1915 edition of the Nassau County Review reported “Milk Dealer Held for Grand Jury”

Charles Dahl who runs the dairy on Washington Avenue, Roosevelt, was arrested Thursday on complaint of Health Officer Runcie of Freeport on the charge of putting wrong labels on bottles. The case was reported to the State Board of Health and the State Sanitary supervisor, Dr. Overton of Patchogue, made an additional inspection with Dr. Runcie and after an analysis of the milk forbade Dahl using any labels marked Grade A, and gave him one week to get labels marked Grade C. Dr. Runcie states that three days later they found Dahl again carrying milk in the Village of Freeport labeled Grade A, and therefore a warrant was sworn out for his arrest. He was taken before Judge Norton, who held him under $200 bail for examination before the Grand Jury. Bail was furnished by his father.

The fact that his father bailed him out leads me to believe that it was actually Charles, Jr. who was arrested. Despite this early transgression, the company seems to have enjoyed a long and successful history in Roosevelt.

Charles Sr. was still listed as the proprietor in the 1940 census records, but it appears that during much of their time on Long Island, it was Charles Jr. who managed the business. Frederick, was also involved but apparently not at the same level of responsibility.

According to a December 1948 advertisement for the Sweet Clover Dairy:

In 1888, Sweet Clover Dairy was founded by Charles H. Dahl. For the past 30 years, his son, Charles H. Dahl Jr., has built expanded and modernized the plant, facilities and methods of operation of Sweet Clover Dairy.

This would put Dahl Jr in a lead management position sometime in the mid to late teens. It was about this time that the business  began expanding by purchasing another delivery route in the Village of Freeport.  According to a news item under the heading “Freeport” in the April 7, 1916 edition of the Nassau County Review:

A.S. Mott has sold his milk business to C.H. Dahl of Roosevelt, who will operate the route in connection with his present milk business.

One of Sweet Clover Dairy’s advertising slogans was “Produced in Nassau for Nassau Consumption” and by the mid 1940’s, in addition to routes in Roosevelt and Freeport, they were also operating routes in the Nassau County communities of Lynbrook, Oceanside, Rockville Centre, Baldwin, Merrick, Hempstead and Uniondale.

It was also in the mid to late 1940’s that they significantly upgraded their plant at 200 Nassau Road. The open house invitation “to view and inspect the new, modern pasteurization plant of the Sweet Clover Dairy” read in part:

Since last year the Sweet Clover Dairy has constructed the most unique milk processing plant on Long Island. Unique in respect that the complete milk processing operation, (without the touch of a human hand) is done in front of large plate glass picture widows, open at all times to the public’s eye.

The invitation included this rendering of the new plant and from appearances the business had come a long way from their Department of Health issues of the early 20th century.

Charles H. Dahl Jr died in May 1971 and his wife continued to own the business for a number of years after his death. As far as I can tell the Sweet Clover Dairy was still in operation at 200 Nassau Road as late as 1979 and possibly longer.

The dairy was apparently located at the terminus of Washington Ave in a triangular plot formed by Nassau Road, Babylon Turnpike and West Centennial Avenue. Today that area is occupied by the Roosevelt Senior Center and there is no sign of the former dairy.

The bottle is a machine made, round quart bottle. It’s embossing includes the Roosevelt L.I. location so it dates no earlier than 1910 to 1915. Based on this 1940 advertisement, the dairy was still using the round bottle type in the early 1940’s. By the late 1940’s, their advertisements exhibit a square bottle with a cream top.

This range is confirmed and further refined by the makers mark of “A.B.C.2” embossed on the bottle. It stands for the Atlantic Bottle Co., who, according to information on the Society of Historical Architecture’s web site, used that mark between 1918 and 1931.

 

 

Whittemore, Boston, French Gloss

The Whittemore name was associated with shoes and blacking going back at least as far as 1850. That year, census records listed Daniel Whittemore as a shoemaker located at North Bridgewater, Plymouth, Massachussets. Ten years later, in the 1860 census records, he listed himself as a blacking maker  still located in North Bridgewater.

Sometime in the late 1860’s or early 1870’s, Daniel Whittemore’s sons, John Q.A. and Charles Whittemore established the company of Whittemore Brothers & Co. That business was first listed in the 1873  Boston City Directory as manufacturers of leather dressings with an address of 100 Lincoln. The two Whittemore brothers along with a third partner, W. Augustus Paine, were named as proprietors.

The company was listed in Boston with a Lincoln Avenue address up through 1889; first at 100 Lincoln and later from 1874  to 1889 at 176 – 184 Lincoln. Then by 1891 they had moved to 237 Albany Street, also in Boston, where they remained until 1901.

In 1902 the company apparently moved across the Charles River to Cambridge Mass. The 1902 Boston directory included an advertisement that located them in Cambridgeport.

The following year, in 1903, the company was first listed in the Cambridge City Directory at 20 -26 Albany Street. (Apparently there are two Albany Streets; one in Boston and another in Cambridge.) The directory that year also included an advertisement that mentioned both an office and factory at that location.

The business remained listed on Albany Street in Cambridge up through at least 1947. Up until 1905, the business listed their address as 20 Albany Street, then 84 Albany Street and ultimately 68 -92 Albany Street changing their name to Whittemore Bros. Corp. sometime around 1915.

This December 1911 advertisement printed in the Pharmaceutical Era called Whittemore the “Oldest and Largest Manufacturers of Shoe Polishes in the World.”

It also named a wide array of brands, including “French Gloss” that were being sold under the Whittemore name and the purpose of each. They included:

“GILT EDGE” Oil Polish. Blacks and Polishes ladies’ and children’s boots and shoes. SHINES WITHOUT RUBBING; always ready for use.

“ELITE” combination for those who take pride in having their shoes look A-1. Restores color and lustre to all black shoes.

“BULLY SHINE.” A waterproof paste polish for all kinds of black shoes and rubbers. Blacks, polishes, softens and preserves. Contains oils and waxes to polish and preserve the leather, also Russet Bully Shine.

“DANDY” combination for cleaning and polishing all kinds of russet or tan boots and shoes.

“FRENCH GLOSS.” For blacking and polishing ladies’ and children’s boots and shoes. SHINES WITHOUT RUBBING.

“BOSTON.” A black liquid polish for men’s and boys’ shoes. Produces a patent leather polish without brushing. “BOSTON” is excellent for cleansing old rubbers.

“LIGHTNING DYE” instantly blacks all colored shoes.

“SUEDEDENE” for cleansing and recoloring all kinds and colors of suede and ooze leather footwear, also Black and Castor. In powder or liquid form. Powders in patent sifting top cans.

An advertisement from 1930, specific to the “French Gloss” brand stressed that it “Shines Without Brushing” and  focused on children’s shoes.

It is very easily applied, dries quickly, covers those annoying scuffs which children have in footwear and can be used also on rubbers.

It’s not clear when “French Gloss,” was first introduced as a Whittemore brand. An item called “French Gloss for Ladies’ Shoes” was included in an advertisement for a store named Jewett’s in the November 30, 1869 edition of the Buffalo (N.Y.) Daily Courier so its possible that the brand dates back to the origins of the business. That being said, I can’t positively associate the brand with the Whittemore name until the 1890’s. It continued to be advertised into the 1940’s.

The bottle I found is machine made and contains 3 ounces. It’s embossed “Whittemore Boston” on one side and “French Gloss” on the other. It was most likely manufactured in the latter part of the company history, probably 1920’s or 1930’s

 

 

Booth’s Distillery, London England, High & Dry Gin

According to “Difford’s Guide,” the relationship between the Booth family and gin can be traced back to the establishment of their London distillery in 1740.

The Booth family, who moved to London from north-east England, were established wine merchants as early as 1569. By 1740 they had added distilling to their already established brewing and wine interests and built a distillery at 55 Cowcross Street, Clerkenwell, London…

During the 19th century Sir Felix Booth set up another distillery at Brentford and grew the business into the largest distilling company in England…

After the death of the last male Booth family member in 1826, the firm became an independent limited company. In 1937, Booth’s joined the Distiller’s Company Ltd, the interests of which would evolve into part of the conglomerate we know today as Diageo.

Booth’s gin is not currently listed as a brand on Diageo’s web site, apparently having gone out of production just recently.

It’s not clear when Booth’s gin first began appearing in the United States. The earliest U. S. newspaper reference for Booth’s gin that I could find is in a December 4, 1871 story in the Buffalo Daily Courier highlighting a local business called P.J. Hanour’s. It mentioned that “Holland” gin and Booth’s “Old Tom” gin were both available by the case at Hanour’s. Based on this story, its safe to say that Booth’s “Old Tom” gin was certainly available in the U.S. by the early 1870’s.

The December, 1887 edition of Bonfort’s Wine and Spirit Circular listed the firm of Purdy & Nicholas as the U.S. agent for Booth & Co.’s “Old Tom” gin.

An import company, the business was a partnership of John F. Purdy and George Stevenson Nicholas. According to Purdy’s obituary the company was established in 1857, so while it’s not clear when their relationship with Booth’s began, it’s possible that Booth’s U. S. presence dates back that far.

Always located at 42 Beaver Street in lower Manhattan, Purdy & Nicholas was listed in the New York City directories from 1862 up until 1888. According to an item in the September 12, 1894 issue of the New York Times, the partnership was dissolved on September 1, 1888. Subsequently, Nicholas continued to run the business, first as a sole proprietor, then, sometime around 1908, as G. S. Nicholas & Co. and finally in 1919 as G.S. Nicholas & Son. Throughout this time the business remained listed at the Beaver Street address.

By the early 1900’s, in addition to “Old Tom” their Booth & Co. imports also included Booth’s “Dry” gin. A 1902 advertisement in Life Magazine named G. S. Nicholas as the sole agent for Booth’s Dry Gin.

And the brand was included in the company listing under gin, printed in the January 1, 1903 edition of the Wine & Spirit Bulletin.

By 1908 the brand name “High and Dry” gin began to appear in the U. S. as a Booth & Co. product. That year, the June 17 edition of “Printers Ink” announced that the firm of H.B. Humphrey  had been hired to place advertisements for the brand.

A year later G. S. Nicholas & Co. included the Booth’s “High and Dry” brand along with Booth’s “Old Tom”in an advertisement published in the June 22, 1909 edition of the New York Times.

In 1919, the NYC Copartnership and Corporation Directory named G. S. Nicholas & Son as the agent for Booth Distillery, Ltd., confirming that their relationship remained intact right up to the start of National Prohibition.

Booth’s High & Dry gin continued to be available in the U. S. during Prohibition albeit illegally. One story in the (Wilmington Delaware) Evening Journal described a shipment that originated in Canada.

Eighteen days ago a fourteen ton, two-masted schooner cleared from the little port of St Pierre Miquelon, a French possession near Newfoundland, with a crew of seven and assorted choice liquors valued at upwards of $200,000 aboard.

Search of the schooner was made during the night. Bottles, cases and kegs of liquor were found in two hatches covered with bags of coal.

The small schooner is (now) berthed at a Delaware River pier in Philadelphia, heavily guarded. The cargo of liquor lies in concrete vaults of the U. S. Customs Department.

A list of the illegal cargo was provided in the story and it included “28 gallons of Booth’s High and Dry gin” and “62 cases of Booth’s High and Dry gin.”

Apparently Booth’s “High & Dry,” in addition to being smuggled in, was also being counterfeited in this country. A story in the April 7, 1928 edition of the Decatur (Illinois) Herald referred to one illegal operation as the “Decatur Branch” of the Booth Distillery, complete with a still, bottles and labels.

Police Friday raided the “local branch” of a London, England, distillery: makers of Booth’s “High and Dry” Gin, and other fine imported liquors. A new 50-gallon still was confiscated.

Swooping down on the cottage in 2129 North Church Street, they found John Alexander and his wife Sadie, in charge of the premises with 80 gallons of raw alcohol ready to be converted into choice imported liquors.

Bottles, labels, corks and seals were ready. Recipes for mixing a widely assorted list of liquors were found.

Booth’s London distillery, as described by the labels for use on the “imported” dry gin, made in Decatur, was established in 1740. The British lion appears on the label as a trade mark. The label is a work of art, printed in four colors.

Another label found is intended to give the information that the liquor manufactured in Decatur’s branch of Booth’s English distillery is imported by the “Henry Hollander Co., Inc.” under a special permit. Caution is given that it has been permitted in this country for medicinal purposes only and that “sale for use for other purposes will cause heavy penalties to be inflicted.”

The still was in the basement. It gave appearance of being recently installed. Under order of Chief Ed Wills, it was wrecked.

After Prohibition ended, Booth’s “High & Dry” gin began to be produced in the U.S. by Park & Tillford Distiller’s of New York City. The “High & Dry” label from the 1930’s included the following:

product of U.S.A. distilled and bottled by Park & Tillford Distillers, Inc. at New York, N.Y., under the supervision of Booth Distillers, Ld, London.

Other 1930’s advertisements explained that reducing the price by eliminating the import tax was the reasoning behind the change.

This is the same gin when imported retails $3.50 to $4.00 per fifth bottle. But it is now being distilled by the Park and Tillford distillers in New York City by the Booth’s distillers of London, England, same formula, same gin, but eliminating import tax, thereby bringing the price down compared to ordinary gin.

This advertisement from 1935 bore this out, listing the price of a fifth at $1.45.

By the mid-1950’s, Booth’s “High & Dry” gin was being produced in Linden New Jersey by the Distillers Co., Ltd.; W. A. Taylor & Co., was named as their sole distributor in the U.S and the bottle design had completely changed but this 1959 advertisement showed that their marketing strategy had remained pretty consistent.

They still stressed their English heritage.

It is good to know that when you buy Booth’s “High & Dry” Gin in the United States you are getting gin made according to the same formula as the Booth’s “High & Dry” purveyed in Britain. It is the only gin distilled in U.S.A. under the supervision of famous Booth Distilleries, Ltd., in London, England. Give Booth’s a try.

And price was still a major factor.

The bottle I found is square-shaped, machine made and includes “High & Dry Gin,” the British lion trademark, “Booth’s Distillery London England” all embossed on one face. It doesn’t include the typical post-prohibition embossed phrase (federal law forbids the sale or reuse of this bottle).

As a result the bottle was most likely manufactured after 1908 when the brand “High & Dry” began to appear in the U.S and before the end of National Prohibition.

This is further supported by the embossing: “B & CO.LD.,” found on the base of the bottle.

Originally I thought that this stood for Booth & Co., however, I now think it represents “Bagley & Co., Ltd.,” an English glass house, that was in business from 1898 to 1962. According to the U.S. Society of Historical Architecture they were one of the first users of automated bottle machinery in England and probably had the capability of making machine-made narrow-mouthed bottles as early as 1907. The company manufactured bottles from 1898 to the late 1920’s or early 1930’s after which they ceased bottle production and focused on tableware.

The range of production between 1908 and the early 1930’s means that the bottle could have been legally imported by G.S. Nicholas or it could have entered the country illegally during Prohibition.

Peter Dawson Ltd., Distillers

Peter Dawson was third generation of a family of Scottish distillers that began with his grandfather sometime in the first decade of the 1800’s. According to Whisky.Com, he established Peter Dawson Ltd., in Glasgow in 1892. A distilling and blending company, between 1893 and 1924 they were associated at various times with a number of Scottish distilleries including Convolmore, Towiemore and Balmenach.

According to the 1920 edition of “Harper’s Manual – The Standard Work of Reference for the Wine & Spirit Trade,” the business incorporated in 1911 with Peter Dawson and W. Campbell named as Managing Director and Secretary respectively. The Harper’s listing also mentioned three brands: “Dawson’s Extra Special,” “Dawson’s Old Curio,” and “Dawson’s Special.”

By 1925 they had been purchased and were operating as a subsidiary to the “Distillers Company, Ltd.” Guinness acquired the Distillers Co. in 1986, and they merged with Grand Metropolitan in 1997 to form Diageo. Today, Diageo’s web site does not list Peter Dawson as one of their scotch brands.

It appears that the Peter Dawson brands began appearing in the United States sometime in the early 1900’s. On June 16, 1903 they registered their label with the United States Patent Office (10,105) and their newspaper advertisements began appearing in 1909. The first one I could find was in the January 14, 1909 edition of the Chicago Tribune.

The Dawson taste for old scotch whisky is the cultivated taste. Peter Dawson Scotch Whisky is bottled in Scotland and has a flavor that will be a revelation to you. Kindly but firmly refuse substitutes at bars, hotels, cafes and on trains.

Like most European based whiskies, the Peter Dawson brands continued to make their way into the United States after the start of National Prohibition. An article printed in the March 10, 1925 edition of the Casper (Wyoming) Star Tribune described a confiscated shipment of Peter Dawson Scotch.

Ten quarts of Peter Dawson Scotch liquor, shipped out of New York City to F.J. Alder of Casper Wyoming, was yesterday seized by federal prohibition officers. No such man at the address has been found.

The liquor, shipped by express, was packed in a wooden shoe box which had been filled with sawdust and tin packing strips had been nailed around the box to reinforce it.

C.F. Peterson and Otto Plaga, federal agents, confiscated the shipment and sent it to headquarters of the department at Cheyenne.

Following the end of Prohibition, Julius Wile Sons & Co. was appointed as Dawson’s United States distributor. The following advertisement appeared in the December 11, 1933 edition of several U.S. newspapers.

Wile was still listed as their agent and/or distributor on advertisements as late as 1971.

Julius Wile Sons & Co. was a wine and spirits importing company that dated back to 1877, so it’s possible that they also served as Peter Dawson’s distributor prior to National Prohibition but I haven’t been able to verify (or refute) this.

The Peter Dawson Scotch bottle was a unique design that included “brambles” and  “dimples” on the shoulder and near the base but leaving a smooth area in between for the label. An April 10, 1924 advertisement in the The (London England) Guardian focused on their unique bottle design.

The Whisky bottle that gives you inside information.

Old masters, bank-notes, and the labels on valuable commercial commodities are so easily imitated nowadays that extra precautions are often necessary.

In the case of Peter Dawson, it has been found imperative to adopt, in addition to the label on the bottle, a distinguishing mark which will at once defy imitation and protect both the public and the blender.

That is the reason why “brambles” and “dimples” have been grown upon the “P.D.” bottles. It is strange but true that these “brambles” and “dimples” will only grow upon bottles containing whisky that’s genuinely old and mellowed in wood.

Seek out the “P.D.” bottle that “brambles” with pride and “dimples” with pleasure. It will give you reliable inside information of a “special” nature.

As far as I can tell, the “brambled” and “dimpled” bottle design began appearing in newspaper advertisements in the early 1920’s and the design remained relatively unchanged (other than the finish) well into the 1980’s and possibly longer.

The bottle I found is a machine made quart that exhibits the Peter Dawson “brambles” and “dimples” and matches the bottle in the 1924 advertisement, including the finish.  The base is embossed “Peter Dawson Ltd., Distilleries.”  It doesn’t include the typical post-prohibition embossed phrase: “federal law forbids sale or reuse of this bottle.” As a result, the bottle was most likely manufactured overseas in the 1920’s and smuggled into the United States during Prohibition.

Wm Jay Barker, New York, Hirsutus

Wm Jay Barker was listed in the New York City directories for over 100 years from 1847 until sometime in the mid-1950’s. During this time the business was listed with a wide range of classifications including hairdresser, barber, wigs, wigs and human hair, human hair merchant, patent meds and toilet goods. Many of the listings also included the name of the hair tonic that the business manufactured called “Hirsutus.” My daughter, who has a minor in Latin, tells me “Hirsutus” is a Latin adjective and can mean “hairy” or “shaggy”

Barker was first listed in the 1847 NYC Directory at 349 1/2 Broadway. The business remained on or near Broadway for almost 50 years utilizing many different addresses. In 1851 they were located at 459 Broadway and by 1857-58 they had moved to 565 Broadway. In the 1859-60 directory their address was listed as 622 Broadway where they remained through 1871. The 1867-68 NYC Directory included an expanded listing for the business.

In 1870 they opened a second location at 1275 Broadway. The opening of this location was announced in the June 22, 1870 edition of the New York Herald.

They maintained both addresses for just a year or so, dropping 622 Broadway in the 1871-72 Directory. In 1876-77 they moved again, this time to a location four doors off Broadway at 36 West 29th Street.

After leaving Broadway they were located at 112 Fulton Street (1895 to 1903); 106 6th Avenue (1903 to approx. 1930) and 1826 Park Avenue (approx. 1930 to the mid-1940’s). By 1948 they had moved to 160 East 127th Street where they remained listed through 1953. They were no longer listed in 1957.

The business was run by William Jay Barker until his death sometime prior to 1894 after which it appears that the business remained in the family. NYC Copartnership and Corporation Directories between 1901 and 1919 listed  the business as “William Jay Barker (Mary Barker Fareira, only)” and a February 7, 1918 New York Times article,  named his son, also William Jay Barker, as president of the company until his tragic death, at the time of the article, in a Connecticut house fire.

Management of the company after Mary Fareira’s death sometime in the 1920’s is not clear.

Company advertisements stated that their hair tonic “Hirsutus” dated back to the start of the business in 1847, however the first mention of it that I can find was in an April 12, 1869 advertisement in the New York Herald.

This advertisement from 1902 claims that dandruff, thin failing hair, baldness, scrub, scalp humors and itching scalp were all relieved with one application of “Barker’s Hirsutus.”

Another 1902 advertisement went further, stating:

Thousands of persons are today scratching their heads and saying they would give anything in the world if they could only get some kind of a remedy that would relieve or cure them of dandruff and other scalp diseases, a large number not knowing of a wonderful remedy which has been in existence over half a century, called Barker’s Hirsutus, which is a positive and well known cure used by the most fashionable people of the world, and if they would use it would never be troubled by these diseases.

Hirsutus is a vegetable preparation, free from grease and poisonous chemicals. Positively cures dandruff, failing hair and all scalp diseases. Grows hair on any bald head if directions are faithfully carried out.

Hisutus is indispensable to ladies and children. By its use they can keep the scalp free from scruff and dandruff, thereby creating a healthy condition of the scalp , and promoting a soft, pliant and luxurious growth of hair. This preparation costs more than most other remedies of this nature, but IT DOES MORE. Anyone troubled with scalp diseases, takes no chances in using HIRSUTUS. It positively does all that is claimed for it.

It’s not clear how long the Hirsutus hair tonic was actually on the market. NYC phone books included the word “Hirsutus” with company listings right up through the 1950’s but I don’t see it advertised or included in drug store listings after 1936.

As far as I can tell, none of the buildings occupied by the business still exist today.

The bottle I found is mouth blown (maybe 8 to 10 oz) with a tooled finish. It’s sun-purpled indicating the presence of manganese dioxide which was predominantly used as a decolorizing agent prior to 1920. It’s shape and embossing are similar to a labeled example recently advertised on e-bay that exhibits the 6th Avenue address utilized by the company between 1903 and 1930.

  

Sallade & Co., Magic Mosquito Bite Cure & Insect Destroyer, N.Y.

Sallade & Co. was established by Mary F. Sallade, a widow who arrived in New York City via Philadelphia in the late 1870’s. She was last listed in the 1878 Philadelphia Directory as a widow with the occupation “plaitings,” someone who makes  dressmakers trimmings. In fact she held several patents in the late 1800’s related to plaiting machines.

Sometime after her arrival in New York City, while continuing her work as a plaiter, she developed and began to manufacture an insecticide. She patented the label for the “Magic Mosquito Bite Cure” on January 26, 1886 but the product was certainly in use prior to that date. Later, on October 1, 1889, she lengthened the name and patented an updated label for the “Magic Mosquito Bite Cure and Insect Exterminator.”

Sallade was first listed in New York City (Manhattan) in 1878 as a plaiter at 69 Fourth Avenue. A year later, in 1879, she was also listed at a second location, this one at 249 Fulton Street in Brooklyn. She continued to list the 249 Fulton Street address in Brooklyn through 1886 and it appears that the “Magic Mosquito Bite Cure” had its origins at this location sometime in the early to mid-1880’s. Though she still listed her occupation as a plaiter in the directories, an advertisement for the “Magic Mosquito Bite Cure” in the June 27, 1885 edition of the Brooklyn Daily Eagle stated that it was sold in three different sized bottles and added:

Bites cured free at 249 Fulton Street

The mother of a small daughter, Sallade’s  early marketing strategy played heavily on that theme of motherhood.

In the late 1870’s through mid 1880’s, her Manhattan address changed on a regular basis and included 39 Union Square (1880), 878 Broadway (1881), 16 West 23rd (1883), 8 East 18th (1884 to 1889) and finally 53-59 West 24th beginning in 1889. By this time the insecticide was for sale in many of New York’s large department stores; most notably Macy’s, Bloomingdale’s and Lord & Taylor.

In the mid 1880’s Sallade was also attempting to grow the business outside the New York area as well. In the fall of  1885, she placed newspaper advertisements in at least 6 states:North Carolina, Alabama, Pennsylvania, Indiana West Virginia and Kansas, as well as Washington D.C. looking for agents to sell her product. This advertisement from the Hagerstown (Indiana) Exponent was very typical.

In the mid-1890’s Sallade transferred ownership of the business to Thomas T. Pountney. Between 1896 and 1922 most NYC Copartnership and Corporation Directories listed the business as “Sallade & Co., T.T. Pountney, only.” Mary Sallade continued to be listed in New York City through 1910 as a plaiter but was no longer associated with Sallade & Co.

The business remained on West 24th Street until 1902 when it moved to 122 Cedar Street. It remained there until the early 1920’s when it moved again, this time to 121 Leroy Street. Pountney continued to stress the theme of motherhood as evidenced by this advertisement printed in the September 1, 1904 edition of the NY Tribune:

No Skeeters Last Night Mama

Sometime between 1915 and 1917 the name of the insecticide changed from “Insect Exterminator” to “Insect Destroyer” in advertisements and listings of proprietary medicines.”

The company remained listed in New York City through the late 1940’s at 121 Leroy and 99 Pine (1920’s -1930’s) and 67 Cortlandt (1940’s). Thomas Pountney died in March of 1937 but it’s not clear how long he remained associated with the business.

The bottle I found is a mouth blown flask that exhibits the term “Insect Destroyer” as opposed to “Insect Exterminator.” This suggests that it dates no earlier than 1915 to 1917 when the name changed. It matches a labeled bottle recently exhibited on e-bay that exhibited the Cedar Street address.

Crab Orchard Spring Salts, J.B. Wilder & Co, Louisville, Ky.

According to the State of Kentuck’s web site, Kentucky is home to numerous natural mineral springs. One group of mineral springs was located near the town of Crab Orchard, where a popular resort, sometimes referred to as the “Saratoga of the South” (and sometimes “West”) was established in 1827.  The resort operated into the 1930’s and drew people from all over the country.

An 1883 notice that announced the seasonal opening provides a little insight into the scope of the resort and its amenities.

The buildings have been placed in first-class condition and everything possible will be done to promote the comfort and add to the enjoyment of the visitors. The hotel and cottages with all modern improvements, gas, telegraph office, telephone connections, extensive promenades, ample amusements, ball-room, music, billiard-room and bowling alleys, with excellent fishing and hunting convenient.

The waters for medicinal qualities, excellence and variety are the best the world affords – the Epsom, White Sulphur and Chalybeate being the finest and purest in the United States, the sulphur greatly excelling any found in Virginia.

Most of the salts were made from the Chalybeate waters. The first mention I can find for the Crab Orchard Springs Salts is in a series of 1874 advertisements in the (Louisville Ky) Courier-Journal that stated that they were manufactured by the ‘Crab Orchard Springs Salts Manufacturing Company.”

The Crab Orchard Springs Salts Manufacturing Company, having secured the control of all the territory in which the genuine salts are produced, in order to protect the public against the spurious article; are now putting up the salts in one pound and half-pound bottles, with the name of the company thereon in raised letters, and labeled with a miniature map of the State of Kentucky.

A copy of their trademark label/map was included in the advertisement.

The advertisement goes on to provide a description of the salts and their supposedly curative properties.

These salts are obtained from the waters of the mineral wells near Crab Orchard, a small town in Lincoln County, Ky, whence the name is derived. As long ago as 1825, a farmer in that vicinity observed a globular substance remaining after some of the water had been evaporated by the sun. He immediately began to experiment, and by bottling obtained a small quantity of the salts. The analysis of this by a competent physician at once showed that it contained Sulphate of Magnesia and it was at first pronounced epsom salts. Soon, however, it became apparent that it contained other constituents besides the Sulphate of Magnesia. possessing medicinal properties as powerful and more salubrious, and it acquired the appellation “Crab Orchard” as contradistinguished from Epsom Salts.

…The salts are made by boiling the water impregnated with it in large iron kettles; when boiled down to sufficient consistency the contents of the kettles are stirred gently until they granulate. Nine gallons of water yield one pound of salt.

…They are pronounced to have a specific action on the liver, joined with good tonic properties, being the only salts known in the world with these valuable qualities. They are specially recommended for patients suffering from Dyspepsia, Biliousness and Piles, and for persons who indulge in strong alcoholic drinks. The dose is from half an ounce to an ounce, dissolved in water. They act with greater certainty and more advantageously when given in drachm doses, at short intervals, until half an ounce is taken.

The next year, an advertisement/notice dated February 19, 1875  appeared in  at least two issues of the Courier-Journal that stated that the Crab Orchard Springs Manufacturing Company had appointed J.B. Wilder & Co. as the sole and general agent for the sale of all Crab Orchard Springs Salts. The notice was endorsed by H.N. Haldeman, President of the Crab Orchard Springs Manufacturing Company.

According to their advertising, Wilder & Co. was established on October 15, 1838 so by the time they partnered with the Crab Orchard Springs Manufacturing Company they had been in business for almost 40 years.

Wholesale druggists, early advertisements from 1839 listed their first location as simply 4th Street in Louisville. Sometime after 1844 they had moved to MainStreet In Louisville where they remained through 1888. During this time they utilized several Main Street addresses: 181 Main (1866 to 1878), 215 Main(1878 to 1882) and 601 -605 W. Main (1882 to 1887). As far as I can tell, at the time, each of these addresses was located on the block between 5th and 6th Streets.

The business was well known in the south serving as a wholesaler for drugs, medicines and a lot more. This advertisement, printed in the March 14, 1878 edition of the Courier-Journal listed a menu of the various items that they carried.

Newspaper advertisements also named them as agents for a wide variety of patent medicines as well including Sand’s Sarsaparilla, Wistar’s Balsam of Wild Cherry and Dr. Abernathy’s Ambrosial Balsam to name a few.

I assume that the company was started by James B Wilder. Both he and J.B. Wilder, who I assume was most likely his son, were listed in the 1850 census records; James as a merchant and J.B. as a 32 year old druggist.

The elder Wilder passed away sometime around 1860 and by 1866, J.B. Wilder & Co. listed three partners: J.B. Wilder, his son Graham Wilder and Thomas O’Mara. Around 1876 they began listing a fourth partner, T.A.Courtenay. In 1882 O’Mara retired. The youngest Wilder, Graham, died in 1885 and his father, J.B. died three years later in May of 1888. That left Courtenay as the sole surviving partner and according to this September 1, 1888 notice in the Courier Journal, he promptly put the business up for sale.

Apparently he had no takers because by December he was selling everything from show-cases to office furniture to chemical apparatus in lots to suit purchasers. The 1889 Louisville Directory noted that the company was “in liquidation”

It appears that J.B. Wilder’s relationship with the Crab Orchard Springs Manufacturing Company that started in 1875, continued until sometime in late 1882 or early 1883. In August of 1882, H.N. Haldeman, purchased the Crab Orchard Springs property. The sale was reported in the August 11, 1882 edition of the Courier-Journal.

The Crab Orchard Springs property was sold today by a decree of court for $26,000, and the furniture and fixtures for $3,500; total, $29,500. It was purchased by H.N. Haldeman, representing a Louisville syndicate. The property cost nearly $200,000, and, considering its intrinsic value, is regarded as the lowest sale ever made in the United States.

Following the sale, on January 10, 1883 they formed a new corporation called the”Crab Orchard Springs and Salts Company.” H.N. Haldeman was named as a director, along with Bennett H. Young, E.F. Trabue and P.B Muir. According to the incorporation notice printed in several January/February, 1883 editions of the Courier Journal, the new corporation’s business included the manufacturing and vending of the salts.

The business of said corporation shall be the operation of a summer resort and hotels in connection therewith near the town of Crab Orchard , in Lincoln County, Ky., manufacturing and vending salts and other products of mineral medicinal waters, with power in connection therewith to accept leases of the right to take and use such waters and lands necessary for the manufacture of such salts and other products of such waters and to do other acts incident to the purposes aforesaid.

This advertisement in the February 2, 1884 edition of the Courier-Journal exhibited a new crab-apple trademark and made it very clear that “the Crab Orchard Springs and Salt Co.were now the SOLE OWNERS of all genuine Crab Orchard Salts made.”It went on to say that the salts were sold in sealed paper box packages and that “None of their salts can be obtained in bulk or in bottles.”

These developments make it pretty clear that Haldeman and his new corporation were attempting to cut  J.B. Wilder & Co. out of the equation. Nonetheless, it appears that J.B Wilder & Co. continued to represent themselves as the product’s agent. This is supported by this Wilder advertisement for the salts that included the old “Kentucky Map” trademark and the 601 Main Street address. Wilder started using this address sometime in late 1882 so, while not definite, it’s highly possible it was produced after the January 1883 incorporation date of the Crab Orchard Springs and Salt Company. 

An article in the September 13, 1883 edition of the Courier-Journal, reporting on Wilder’s display in the “Great Southern Exposition” being held in Louisville at the time, addressed the issue.

…To the west is an assortment of Crab Orchard Springs Salts in large and small bottles. Over this portion of their display Wilder & Co. have the following sign: “Crab Orchard Sprigs Salts Manufacturing Company, J.B. Wilder & Co., agents.” Now it is not the purpose of the Courier-Journal to distract from any display in the Exhibition. Its aim is not to mislead any visitors, and right here an interesting point comes in. The genuine salts are now manufactured solely by the Crab Orchard Springs and Salts Manufacturing Company. Their goods are put up only in package form and are branded with the “crab-apple” trade mark. Thousands of pounds of these salts are manufactured every year by outside parties, and they contain really none of the active ingredients of the natural and properly manufactured salts. The Crab Orchard Springs and Salts Company have exclusive control of the entire belt of springs in Lincoln County from which the genuine salts are manufactured. J.B. Wilder & Co. are not their agents and their sign tends to lead strangers to a false impression…

To be fair, H. N. Haldeman,  was also president of the Courier-Journal so its highly possible that there was some bias built into the above story.

Whether J.B. Wilder & Company continued to sell these salts up through their liquidation in 1888 is unknown.

The bottle I found is mouth blown and embossed: “Crab Orchard Springs Salts, J.B. Wilder & Co., Louisville Ky., Sole Agents for the Company.” The bottle is 5-1/2 inches tall and 2-1/4 inches in diameter and is probably their half pound size. It’s shape matches the one in the 1880’s advertisement above. The embossing takes up half of the bottle, leaving the other half for their trade-mark label, which is long gone.